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Selling to Big Companies Jill Konrath
Publisher: Kaplan Publishing

When you're selling to big companies you need to speak softly and carry a big stick - to quote a saying popularly credited to U.S. Big Rock #3: Buy stocks being heavily bought by institutional investors. Selling products and services to big companies can make you a happy little fish in a big pond. But selling to large companies can be difficult for smaller companies. Big Rock #2: Focus on companies with big earnings growth and a new, innovative product or service. In case you have missed it, my article – Taming Goliath: Designing for Large Companies – is now online at UXBooth in two parts: Part 1 – Taming Goliath: Selling UX to Large Companies. The big lessons that a business owner learned through the process of selling his web design company so that he could focus on another venture. We've got a few ideas that will help you sell the big accounts. Idea Ideas: Good tips about classical selling, particularly helpful for smaller businesses trying to get a hearing. Jill Konrath has written a very easy to read book on making sales to big clients, called Selling to Big Companies. Do you ever dream of the day when your customer roster includes companies like GE, Wal-Mart or IBM instead of Ma & Pa Inc.? Boston startups should be focusing more on creating strategic partnerships with big companies. Big companies lure contractors with the promise of a large service contract. However, service contractors should consider first if it's worth it. Avoid those they're heavily selling. On Wednesday, February 22, at 1:00 PM CST, you're invited to a free 1-hour teleseminar with me and Jill Konrath, Chief Sales Officer and author of Selling to Big Companies. If you've ever made attempts to crack into a large corporation, you know how tough it can be. Slayton says, Are you looking for practical strategies to get into big companies? In many cases, selling to large companies is a logical step in the path to bigger and better things. But how can a small business be successful in selling to big businesses?